Ben has sold books at numerous events over a sixyear period, from small festivals to huge conventions, including Dragoncon. He distilled this experience into a complete sales strategy you can use to level up your in-person sales game. Inside this book, you will learn how to handle all aspects of in-person sales, including:
• Finding Profitable Events
• Building an Attractive Display
• Interacting With Readers
• Paneling
• Equipment and Supplies
• And More
If you read one book on in-person selling, make it this one. You won't regret it.
-Martin Shannon, Multi-Million Word Author
As an author who has figured out online sales but felt overwhelmed by the idea of in person events, this had invaluable information. This book set me up to feel confident with in person sales.
- Silas Reames